Toward an Object-Oriented Customer Experience Architecture (Part 2)

by Kipstor | May 10, 2018 | Blog

Customer experience has become a strategic focus for most organisations as a competitive differentiator but the actual implementation of customer experience initiatives is complex and difficult to accomplish. Background This series of articles propose a customer...

Toward an Object-Oriented Customer Experience Architecture (Part 1)

by Kipstor | May 3, 2018 | Blog

Customer experience has become a strategic focus for most organisations as a competitive differentiator but the actual implementation of customer experience initiatives is complex and difficult to accomplish. This series of articles propose a customer experience...